|Archive for ‘Brand Building’

How do YOU stand out from the crowd?

Sometimes clients come to me with brands that are already pretty great and they want to make them better. For example, let’s say one client’s sound is minivan mom. She’s got the talent. And she’s got the brand. So, how does she stand out from the other minivan moms? Here’s how we do it…by answering […]

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Celia Siegel Joins the VO Atlanta Team

“After a successful appearance at VO Atlanta 2014, we’re thrilled to welcome back Celia Siegel to VO Atlanta.  Celia adds a very exciting energy to the conference with her HUGE smile and inviting personality. Celia Siegel Management is known for creating effective success strategies and strong personal brands for voice talent – and then marketing […]

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THE VOXY LADIES ARE SO EXCITED

to host our very first conference exclusively for women in the business of voiceover! WHEN: JAN 29th – 31st 2016 WHERE: Atlanta, GA / Atlanta Airport Marriott WHAT: A weekend of incredible speakers, VO workshops & togetherness! WHO: Speakers include: Melissa Moats, Celia Siegel, Anne Ganguzza, Lisa Biggs, Jessica Gee, Gabrielle Nistico, Noelle Culler, Joyce […]

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Get your swagger on

You know those days when you look and feel hotter than jalapenos? Maybe you got a new haircut and you’re wearing your best boots; you’re unstoppable on those days. See an acquaintance-from-long-ago in the supermarket and you’ll waltz up with swagger, do double-kisses and say, “Darling, call me sometime!” But what about the other days? […]

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It begins with YOUR BRAND.

If you don’t tell somebody what to think, they will make it up. Someone with no brand has zero control over how they are viewed, heard, and perceived. In an industry as competitive as voiceover, that’s a sure-fire way to debilitate a career and sabotage success. On the flip side, someone with a strong brand […]

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We Are the Lucky Ones

  Check out this recent Gallup poll: only 13% of people, worldwide, feel actively engaged by their jobs. We are the lucky ones. Consider Seth Godin, Daniel Pink, Simon Sinek, and Brene Brown (watch her amazing TED talk), to name just a few, who advocate world-wide on the primacy of the artist, on creativity, and […]

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