by Celia Siegel Management | Apr 28, 2023 | VO
“The Superbowl of Voiceover” – VO Atlanta is a place for voiceover professionals to connect with other talent, learn about the many different facets of the industry, and even take their career to the next level. The 2023 conference took place March 23-26 and marked...
by Celia Siegel Management | Mar 13, 2023 | Authentic Brand, Brand Building, Business, Creative, Markets, VO
As voiceover industry professionals, we all know how important sound is to a brand. Consistent audio branding gives companies a distinct advantage in their marketing and advertising efforts. While we all know this to be true, not everyone does – so how do we explain...
by Celia Siegel Management | Nov 2, 2022 | Authentic Brand
Why do some companies rebrand, and can it work for you? What are the advantages and the challenges when undergoing a complete brand refresh? Brands reinvent themselves all the time, and VO can too. It’s necessary to adapt, to keep up with modern culture, to change for...
by Celia Siegel Management | Sep 22, 2022 | VO, Voiceover Achiever
Greetings Voiceover Achievers! School is back in session and we’re here for it. Growing up as the daughter of a professor, I’ve always loved this time of year– heading back to school and getting excited about what I will learn next. While I might not be in school...
by Celia Siegel Management | Aug 31, 2022 | Brand Building, VO
Hello Voiceover Achievers! If you know anything about us here at CSM, you know our biggest passion is helping you discover your brand. There are so many benefits to having an amazing brand, even beyond the way it looks. A truly great brand will give you the...