by Celia Siegel Management | Jul 26, 2023 | Authentic Brand, Brand Building, Business, Business Planning, VO
For Voiceover Achievers who work tirelessly on their craft, career, and brand, it’s important to measure progress. After all, when you put a lot of time and effort into something, you want to be able to look back on how far you’ve come, and also articulate that...
by Celia Siegel Management | May 24, 2023 | Brand Building, Business, Business Planning, VO
As a working professional, it’s important to keep up with all the latest trends and developments in your field – and voiceover is no exception. VO talent should look for ways to stay current on industry news, keep their skills sharp and start building new ones, and...
by Celia Siegel Management | Mar 13, 2023 | Authentic Brand, Brand Building, Business, Creative, Markets, VO
As voiceover industry professionals, we all know how important sound is to a brand. Consistent audio branding gives companies a distinct advantage in their marketing and advertising efforts. While we all know this to be true, not everyone does – so how do we explain...
by Celia Siegel Management | Aug 31, 2022 | Brand Building, VO
Hello Voiceover Achievers! If you know anything about us here at CSM, you know our biggest passion is helping you discover your brand. There are so many benefits to having an amazing brand, even beyond the way it looks. A truly great brand will give you the...
by Celia Siegel Management | Aug 16, 2022 | Brand Building, Business Planning, VO
When you’re creating your own VO brand, there are a few things it needs to be: authentic, representative, and long-lasting. To have a brand that includes these factors, you’ll need to brand strategically. Strategic branding is the task of creating a brand that truly...
by Celia Siegel Management | Jul 25, 2022 | Brand Building, VO
Hello Voiceover Achievers! As we enter the second half of 2022, we’re thinking of how we can help you reach your goals and achieve your dreams this year. We love working with you because you’re passionate about what you do, and you’re always working to be better. To...