by celia siegel | Dec 7, 2015 | Appearances, Brand Building, Business, VO
to host our very first conference exclusively for women in the business of voiceover! WHEN: JAN 29th – 31st 2016 WHERE: Atlanta, GA / Atlanta Airport Marriott WHAT: A weekend of incredible speakers, VO workshops & togetherness! WHO: Speakers include: Melissa...
by celia siegel | Nov 13, 2015 | Bossy Brand, Brand Building, VO
You know those days when you look and feel hotter than jalapenos? Maybe you got a new haircut and you’re wearing your best boots; you’re unstoppable on those days. See an acquaintance-from-long-ago in the supermarket and you’ll waltz up with swagger, do double-kisses...
by celia siegel | May 30, 2015 | Authentic Brand, Bossy Brand, Brand Building, VO
What should I think when I hear your name? Think fast—it’s important! Today, as a voice over actor, you need to be specialized. Today, you need to say what you do. Because if you don’t tell the world what to think about you—they’ll make it up. When that happens, you...
by celia siegel | Apr 28, 2015 | Authentic Brand, Brand Building, VO
If you don’t tell somebody what to think, they will make it up. Someone with no brand has zero control over how they are viewed, heard, and perceived. In an industry as competitive as voiceover, that’s a sure-fire way to debilitate a career and sabotage success. On...
by celia siegel | Jan 28, 2015 | Brand Building, Passion, VO
Check out this recent Gallup poll: only 13% of people, worldwide, feel actively engaged by their jobs. We are the lucky ones. Consider Seth Godin, Daniel Pink, Simon Sinek, and Brene Brown (watch her amazing TED talk), to name just a few, who advocate world-wide on...
by celia siegel | Jan 10, 2015 | Authentic Brand, Brand Building, VO
Shut the front, back and the studio door – it is 2015. Crazy, right? I don’t know about you, but I am seeing a lot of super-ambitious resolutioning out there. I say, first, take a deep breath and a look back at the good, the bad, and the nothin’ special so-so of...
