celia siegel management

Branding, Business Coaching + Management for Voice Actors

your brand starts here!

Greetings VO Achievers,
Recently I was planning my move back to Los Angeles after my kids finish high school. I live in a super-cute, trendy neighborhood that’s full of hundred-year-old homes, many of which are being torn down and replaced by modern mansions. In the past three years, 50 percent of the homes on my block have been replaced.
I was talking to my real-estate agent, and I asked her: is my adorable house a teardown or a fixer-upper? Sometimes in a competitive market that can be a hard call. (more…)

*A special treat for you today! Here’s a sneak peek at Chapter 3 of my brand new book, Voiceover Achiever.*

Branding is my life. I even dream brands. After a particular election, I dreamed that I rebranded the losing party — the one I had voted for — to empower it to succeed. I woke up laughing — of course, I was subconsciously using branding to cope with the defeat! (more…)

You may have realized that at every turn in your voiceover career, there’s a catch-22.

  • You need a great demo to get a great agent—but you need to be making money to pay for the great demo.
  • You need agents to get jobs, but you need jobs to get agents.
  • You need a brand that stands out—but it’s an investment to pay for the brand.
  • You need time to audition, but you need money to make time.


I know it’s a shake-up out there. With the recent upheaval in the voiceover industry, it’s undeniable that the industry is changing. Are you wondering what to do about it? I know the answer with every cell in my body: It’s a call to be more awesome and authentic.
What can you personally do? As a VO actor, you can leverage this change for your benefit. Here are my tips on how to shine as the amazing, rocking individual you are—and not get eaten alive by voices.com: (more…)

Yes, I’m an eternal optimist…but what I’m about to tell you is truth – mine and yours.
There is magic on the dark side.
Get ready for this…
What are you really terrible at? Like super-painfully-awful at?
I’ll go first. (more…)