by Celia Siegel Management | May 17, 2024 | Brand Building
The season of closet clean outs and furniture rearranging is upon us, and it’s time to do the same for your business. Open a window, blast some feel-good favorite tunes, and let’s get to spring cleaning. As entrepreneurs, it’s essential to assess areas of growth and...
by Celia Siegel Management | Jul 26, 2023 | Authentic Brand, Brand Building, Business, Business Planning, VO
For Voiceover Achievers who work tirelessly on their craft, career, and brand, it’s important to measure progress. After all, when you put a lot of time and effort into something, you want to be able to look back on how far you’ve come, and also articulate that...
by Celia Siegel Management | Nov 2, 2022 | Authentic Brand
Why do some companies rebrand, and can it work for you? What are the advantages and the challenges when undergoing a complete brand refresh? Brands reinvent themselves all the time, and VO can too. It’s necessary to adapt, to keep up with modern culture, to change for...
by Celia Siegel Management | Aug 16, 2022 | Brand Building, Business Planning, VO
When you’re creating your own VO brand, there are a few things it needs to be: authentic, representative, and long-lasting. To have a brand that includes these factors, you’ll need to brand strategically. Strategic branding is the task of creating a brand that truly...
by Celia Siegel Management | Jul 25, 2022 | Brand Building, VO
Hello Voiceover Achievers! As we enter the second half of 2022, we’re thinking of how we can help you reach your goals and achieve your dreams this year. We love working with you because you’re passionate about what you do, and you’re always working to be better. To...