by celia siegel | Apr 4, 2019 | Business
The VO branding course you’ve been asking for is here and open for Round 2! The shiny new ‘Voiceover Brandology’ program is officially OPEN for enrollment! In this 6-part LIVE masterclass, I’m going to teach you how to make brand magic ? so you...
by celia siegel | Mar 12, 2019 | Authentic Brand, Brand Building, Business, Business Planning
For so long, this industry relied solely on agents. Gatekeepers of the gigs. VO artists looked to their agents to make it all happen. But in 2020—it’s a whole new jam. Yes, agents can provide you with some awesome career opportunities. But they’re one piece of the...
by celia siegel | Feb 1, 2018 | Business
I’ve seen the joke, “January was a test run, let’s start the new year in February” and I can’t help but giggle (and agree!) How many of you feel that pressure in December to not only wrap up your business on a high note, host the holidays with your crazy aunt Beatrice...
by celia siegel | Mar 28, 2017 | Brand Building, Business
If your brand were a car, what car would it be? Mine would be an acid green Jeep Wrangler Sahara with big-a$$ tires. Or maybe if the used-car-Gods were on my side, a refurbished El Camino—pimped out with four-wheel drive for Minnesota winters (also acid green, of...
by celia siegel | Feb 28, 2017 | Brand Building, Business, VO
Feel like you’re always a VO bridesmaid—never a bride? Do you almost get the job, but not quite? First of all, there’s merit in being a bridesmaid. It means somebody loves you! If you almost got the job, it shows your standing. It’s gas in your engine. Fuel in your...
by celia siegel | Jan 25, 2017 | Authentic Brand, Brand Building, Business, Business Planning, VO
Goal setting is sort of my jam. So, I spent the whole month of December nose-deep in goal-setting tools and planners. Yes, I went a bit nuts. Because I love goal setting! Then, after the fun, I honed down the goal frenzy into the big, gorgeous goals I plan to...