Branding, Business Coaching + Management for Voice Actors
Blog
How to Create a Flourishing Personal Brand
Hey Voiceover Achievers! With the beautiful summer weather we’ve been having in Minneapolis, I’ve been gardening. I just planted the cutest little setup of lettuce, cukes, and basil for massive amounts of pesto, and squash for my zucchini fritters. read more…
Dan Friedman’s journey from audio engineer to voice actor to VO coach!
Meet Dan, the voiceover aficionado who understands the production, interpretation, and instruction of VO read more…
The Renewed Importance of Personal Branding
Hello Voiceover Achievers! I hope you’re all staying healthy, happy, and hopeful as summer quickly approaches. The weather is warming up, and the vaccines are rolling out–the future looks bright! read more…
There’s no one way to define Stefan Johnson.
Professional voiceover actor. Viral TikTok star. Master food critic. There’s no one way to define Stefan Johnson.
Article by Anna Gilstrap
This VO Renaissance man creates a stir with his deep, rich voice wherever he goes. read more…
The Sweet Gypsy Life of Anne Cloud
Anne Cloud. Sweet Gypsy Voiceover. Taking your story where you want it to go.
Article by Anna Gilstrap
Ever fantasized about living on the open road? Quitting your day job, selling your house, living in a van, and shaping your life into a never-ending road trip? It’s an idea that crosses the minds of many, but rarely comes to fruition. read more…
Adapt and refine your brand to the new voiceover paradigm
Being in-the-know can give you a competitive edge. Refocus your efforts to maximize your results.
The Ultimate Social Media Guide for Voice Over Talent
As human beings, we crave authentic connection. We want to feel heard, inspired, understood, included, and informed.
As a voiceover talent, it is your job and passion to evoke these feelings – to effectively pull the copy off the page and truly speak to your listener. Whether it’s a radio ad for a new product; a TV promo for an upcoming series; a corporate training video for a healthcare company; or an audiobook narration for a New York Times best-seller, you use your voice to connect with your client’s audience.
How your origin story can lead to big-time VO success
Celia Siegel Management is celebrating its 16th birthday this month. We are toasting an amazing 16 years of branding, management, and marketing voice actors.
Show your values. Get work. How to connect this holiday season
The holidays sure are different this year.
In most parts of the country, it’s cold out and we’re staying inside. Even so, all huddled up in our fleece, human relationships are still our life-blood.
The surprising reason Thanksgiving is my favorite holiday
It’s no secret that Thanksgiving is my favorite holiday. Everyone who knows me knows how excited I get this time of year. The annual ritual of sharing a special meal with loved ones from near and far is one I treasure. I love having a houseful of guests and cooking the recipes I’ve perfected over the years as part of my annual tradition.
A tricky way to double your marketing efforts
Because of COVID-19, we’re not wooing people in person like we used to.
So, if we’re not in-person at conferences, cocktail parties and industry events—how do we network?
Create a brand that all the right people will hate!
Some people think branding is all about being liked, about smoothing over your rough edges, about hiding who you really are to win over others. In reality, the opposite is true. Branding is about standing out. The best brands are love-it-or-hate-it scenarios.
Think about the most famous people on the planet — Oprah, Donald Trump, Kim Kardashian, Cardi-B, Elon Musk. How do they make you feel?
Think about the brands you love. Apple? Amazon? Target? Wal-Mart? And then think about those you hate. Apple? Amazon? Target? Wal-Mart? How do they make you feel?
Why do they make you feel that way?
How to get hired: Be a problem-solver
Today l want to talk about solving your clients’ problems. The state of the world today means people are facing a new set of challenges, and they need a new set of solutions. What do you bring to the table?
The VO market is very saturated, but when you own your position and live your brand, you become a problem-solver. You can lighten someone’s load by showing up for them in unexpected ways.
Making a Difference Together!
The past few weeks have been harrowing to say the least. People are grieving, afraid, worried, anxious — and for good reason.
The world’s problems are on full display. So what’s a VO talent like you to do?
What really matters now?
In these days of uncertainty, I just keep thinking:
The world will never be the same.
I think we’re all wondering how this will impact our lives, our careers, our communities—life as we know it—right?
Well, kittens, I can’t speak for everything, but I can speak for the future of VO.
All website content © Copyright 2022 Celia Siegel Management | Privacy Policy