by celia siegel | Aug 22, 2017 | Authentic Brand, Brand Building
I know it’s a shake-up out there. With the recent upheaval in the voiceover industry, it’s undeniable that the industry is changing. Are you wondering what to do about it? I know the answer with every cell in my body: It’s a call to be more awesome and authentic. What...
by celia siegel | Aug 16, 2017 | Authentic Brand, Brand Building
Yes, I’m an eternal optimist…but what I’m about to tell you is truth – mine and yours. There is magic on the dark side. Get ready for this… What are you really terrible at? Like super-painfully-awful at? I’ll go first. If you spin me around, I will be lost. I...
by celia siegel | Jul 25, 2017 | Authentic Brand, Brand Building
Did you see this mom from Alabama’s funny back to school photo? It has over 4k likes and 19k shares!Whether Jena Willingham is drinking orange juice or a mimosa, I’m not sure. What I am sure of is this: If you’re a VO actor and your kids are going back to school—you...
by celia siegel | Jul 10, 2017 | Authentic Brand, Brand Building
Holy smokes. Everywhere you look, there’s a Kardashian. Whether you like ‘em or not, you can’t deny that they are successful. Reality TV culture is a thing, love bugs. It’s the world we live in. That’s why I couldn’t resist picking up the book, The Kim Kardashian...
by celia siegel | Jun 20, 2017 | Authentic Brand, Brand Building
It’s hard to admit, but it’s true: His website almost scared me away. When a new potential client sent me his website, I assumed he sucked. Then I pressed play. His voice was like butter. His timing was great. He was amazing—but his website was sending the message...
